How to Craft a Great Fundraising Offer
Kill the DISNEY in your fundraising OFFER.
Disney vibes are perfect for thank you messages, donor newsletters, and all things donor love.
But hope, love,
Donor Thank You Calls Don't Make a Difference
DONOR THANK YOU CALLS DON’T MAKE A DIFFERENCE? 😱
I don’t think my eyes could’ve gotten any bigger when I saw a paper
How to Build a High-Performing Donation Page
The 🔑 to a high-converting donation page: make your form LOOK and FEEL EASY to complete!
The same direct response principles apply.
I walk you through
Rule of 7s: How to Keep Your Year-End Donors (Retention 101)
❣ TAKE HOME MESSAGE FOR JANUARY: don't rest your donors like a steak! 🥩 Love them to death for a few weeks (rule of 7)
Direct Mail Donor Acqusition: How-To Guide for a Small Non-Profit
⚠️You do NOT want your retention rates are hovering around 80-90%. This tells me you are NOT acquiring new donors.
Steven Screen frames it like