![Fundraising: Direct Mail Outer Envelope [how-to]](/content/images/size/w720/2024/03/Add-a-heading--2-.png)
Fundraising: Direct Mail Outer Envelope [how-to]
"In direct mail the outer envelope—the carrier—has only one purpose.To get RIPPED OPEN." - Jerry Huntsinger
Please note, it'
Direct Response
How to Craft a Great Fundraising Offer
Kill the DISNEY in your fundraising OFFER.
Disney vibes are perfect for thank you messages, donor newsletters, and all things donor love.
But hope, love,
Rule of 7s: How to Keep Your Year-End Donors (Retention 101)
❣ TAKE HOME MESSAGE FOR JANUARY: don't rest your donors like a steak! 🥩 Love them to death for a few weeks (rule of 7)
Direct Mail Donor Acqusition: How-To Guide for a Small Non-Profit
⚠️You do NOT want your retention rates are hovering around 80-90%. This tells me you are NOT acquiring new donors.
Steven Screen frames it like
How to Send a Successful Emergency E-Appeal (at any time of year)
It's possible I made a $$$$$$ mistake. (Currently) digging my way out of a deep, dark money hole.
🤭 Mood: marinating in horror
🎁 What You